Hi Social Climbers, and happy 2023 to you! God, these past two weeks have just gone ridiculously quickly! I had a lovely relaxing first week of holiday, and then a very, very busy second week of holiday that included a grand tour of family gatherings, wrangling an overtired Mini Mapland, and a 1920s murder mystery…Read More
15March Burger King: WLTM a queen. Must have own saucepans. Sometimes aiming for the shock value for a social media… Read More 15February How long should you spend on social media? Don’t hate me, but how long is a piece of… Read More 22October Instagram for Complete Beginners Are you hopelessly lost among perfectly curated…Read More
Be consistent, be, be consistent! That was my best(ish) cheerleader impression, by the way… In my eight years (for Jaysus, really?!) of working in social media, the most consistent advice that I’ve seen/heard/read is that being consistent will bring you consistent customers. Consistently. One more time? Con-sist-ent. I’ve just had one of those thousand or…Read More
Sometimes aiming for the shock value for a social media post wildly backfires. I suspect that Burger King were hoping to perhaps recreate the viral effect of Weetabix’s recent tweet, but they missed the mark completelyRead More
Don’t hate me, but how long is a piece of string?!
There isn’t a silver bullet, magic formula, straight up answer for this, I’m afraid – but there are a couple of things you can do:Read More
Are you hopelessly lost among perfectly curated feeds?
Not sure how you can promote your business on Instagram?
Then this workshop is for YOU. We’ll be doing a whistle stop tour of this highly visual platform.Read More
We’ll be going way back to basics here, so if you’re a complete LinkedIn novice then this is the bumpstart you’ve been looking for.Read More
Your blog should certainly do more work for you than creating just one social media post.
If you’ve gone to all the trouble of writing a blog, then you should definitely make the most out of it!Read More
Yes, we’ve all seen the resurgence of the instant sales pitch that follows a connection request acceptance (dude, slide away from my DMs).
But how about the repeated sales pitch? It goes a little something like this…Read More
The Associated Press changed its writing style guide Friday to capitalize the “b” in the term Black when referring to people in a racial, ethnic or cultural context, weighing in on a hotly debated issue.Read More
Rachel Ricketts is a racial justice educator, lawyer, healer, speaker and author.Read More